Dennis M. McCurnin

About the Author

Spanning five decades, Dennis’ distinguished veterinary career has covered small practice, teaching, and publishing. He has won numerous awards, published many papers and articles, and contributed to 11 textbooks, including McCurnin’s Clinical Textbook for Veterinary Technicians, now in its ninth edition. Currently, he serves as director and president-elect of the Western Veterinary Conference (WVC) and consults and lectures in the areas of Veterinary Technology and Practice Management.

Practice Management

Perception Is Often Reality

Many veterinarians find practice goals of simultaneously providing a high level of medical care and attaining acceptable profit margins can no longer be met without the care provided by credentialed veterinary technicians.

Dennis M. McCurnin

About the Author

Written By This Author

Practice Management

Perception Is Often Reality

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