About the Author
Aaron Massecar, PhD, is a faculty member of the College of Veterinary Medicine at Texas A&M and the Department of Philosophy at the University of Guelph. He is a published author (Ethical Habits), speaker, coach, consultant, and project manager. His PhD research primarily focused on developing effective habits by making small interventions that result in major, long-term changes, which he uses in his current work with veterinarians looking to adapt to new trends within veterinary medicine. Dr. Massecar is also on faculty at Texas A&M and is helping develop the Veterinary Entrepreneurship Academy, a program to bring students, startup companies, faculty, and practicing veterinarians together. These student internships help train students in startup business principles and companies in creating tools that are custom built for veterinarians.