{"id":434,"date":"2017-08-01T00:00:02","date_gmt":"2017-08-01T00:00:02","guid":{"rendered":"http:\/\/tvb.com.72-10-49-188.phoscreative.com\/?p=434"},"modified":"2022-05-17T19:01:16","modified_gmt":"2022-05-17T19:01:16","slug":"raising-the-bar","status":"publish","type":"post","link":"https:\/\/navc.sitepreview.app\/todaysveterinarybusiness.com\/raising-the-bar\/","title":{"rendered":"Raising the Bar"},"content":{"rendered":"

Choices. We make choices every day. Although each of us may have a different story, we actually have many things in common, which is great news. There was a time when our industry\u2019s comfort zone lived within silos and we didn\u2019t share valuable information, such as the results of the choices we made.<\/p>\n

Today, more and more veterinary associations and practice manager and technician\/nurse groups are working together to build pathways to navigate the fast-changing veterinary environment. We now have access to many resources, both in print and online platforms, that address the challenges of today and help grow career opportunities, which contributes to raising the bar of our profession.<\/p>\n

Today\u2019s Veterinary Business, published by the North American Veterinary Community, is a new, powerful resource that contributes to business success by providing content to help you grow your practice leadership, innovation and success. This inaugural issue contains articles that address all areas of veterinary business \u2014 from human resources, client service and the corporate\/independent environment to in-the-trenches perspectives, financial outlooks and well-being considerations.<\/p>\n

Each issue will provide educational resources, such as SoundBytes, a unique instructional tool designed to teach practice teams about the key features of select products and services. Printed as a two-sided, perforated tear-out, it includes suggested dialogue that supports consistent messaging from the practice team to clients. Check out SoundBytes in this issue between pages 16 and 17 and pages 32 and 33.<\/p>\n

When it comes to receiving our content, readers can choose. We will use our website, social media platforms and Sparkcasts \u2014 NAVC\u2019s version of the podcast \u2014 to share articles, information and educational opportunities.<\/p>\n

Another tremendous value of Today\u2019s Veterinary Business is our editorial advisory board. One of our first priorities was to invite onto the board veterinary professionals who have expertise in each area of business. We introduce you to our illustrious advisers<\/a> on Page 4. We will continue to share their vast knowledge and insight in future issues.<\/p>\n

Today\u2019s Veterinary Business will provide diverse, interesting and relevant content in each and every issue. We hope that you will choose us as your reliable, dependable and fun source to help you with your veterinary business. We are committed to doing our part toward raising the bar by providing content that supports leadership, innovation and success. We will always welcome your feedback.<\/p>\n

All my best,<\/p>\n

Deborah A. Stone, MBA, Ph.D., CVPM
\nEditor-in-chief<\/p>\n","protected":false},"excerpt":{"rendered":"

Choices.<\/p>\n","protected":false},"author":33,"featured_media":18237,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"iawp_total_views":0,"footnotes":""},"categories":[331],"tags":[],"class_list":["post-434","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-august-september-2017","column-editors-letter","clinical_topics-from-the-editor","clinical_topics-veterinary-industry"],"acf":{"hide_sidebar":false,"hide_sidebar_ad":false,"hide_all_ads":false},"yoast_head":"\nRaising the Bar | Today's Veterinary Business<\/title>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Raising the Bar\" \/>\n<meta property=\"og:description\" content=\"Choices.\" \/>\n<meta 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