{"id":2896,"date":"2018-06-01T00:00:03","date_gmt":"2018-06-01T00:00:03","guid":{"rendered":"http:\/\/todaysveterinarybusiness.com\/?p=2896"},"modified":"2022-05-17T19:09:14","modified_gmt":"2022-05-17T19:09:14","slug":"a-growth-opportunity","status":"publish","type":"post","link":"https:\/\/navc.sitepreview.app\/todaysveterinarybusiness.com\/a-growth-opportunity\/","title":{"rendered":"A Growth Opportunity"},"content":{"rendered":"<p>Leave a phone message for <a href=\"https:\/\/todaysveterinarybusiness.com\/take-better-control-inventory\/\">Mark Opperman<\/a>, CVPM, and odds are the practice consultant extraordinaire won\u2019t call back from his home base of Lawrence, Kansas.<\/p>\n<p>\u201cNormally, about three weeks out of four, I\u2019m on the road, either doing seminars or consults or teaching at one of over 20 veterinary schools,\u201d he said. \u201cI was just in Minneapolis, and now I\u2019m in Chicago for a financial boot camp. Next week I\u2019m in Fort Lauderdale, working in a practice, and then I\u2019m at the Fetch meeting.\u201d<\/p>\n<p>Frequent-flyer miles pile up for Opperman, who cut his entrepreneurial teeth as a boy trying to support his widowed mother and two older sisters. His neighborhood lawn care venture, Have Mower Will Travel, did OK, but when his mother told a teenage Opperman, \u201cWe really need to make some money,\u201d he approached West Haven, Connecticut, veterinarian Terry Claypoole.<\/p>\n<p>Turned away because he was underage, Opperman eventually was hired as Dr. Claypoole\u2019s kennel attendant. Over time he took on office manager responsibilities, and then he left to enroll at Coe College, which is where Dr. Claypoole tracked him down and asked if he might want to return someday as administrator of the veterinarian\u2019s new practice, New Haven Central Hospital for Veterinary Medicine.<\/p>\n<p>\u201cI started taking business classes, graduated with an undergraduate degree in biology, psychology and business, and started working at Central Hospital as the administrator in the late \u201970s,\u201d Opperman said.<\/p>\n<p>\u201cBack in those days there was no such thing as a non-veterinarian owner or manager of a practice,\u201d he said. \u201cI was this unknown entity running a veterinary hospital. When I started there they were losing money, but within a couple of months they started to show some profit.\u201d<\/p>\n<p>Long story short, Opperman began writing articles in Veterinary Economics and arrived at the metaphorical fork in the road: Stay at Central Hospital or start a consultancy. He chose to go into business for himself and launched VMC Inc.<\/p>\n<p>Today, Opperman debuts as the newest columnist in Today\u2019s Veterinary Business. His column, Practice Smarter, can be found on Page 50 in this issue.<\/p>\n<p>\u201cI want to provide state-of-the-art information to help practices practice smarter, not harder,\u201d he said. \u201cThe information I provide will be practical in nature and can have a dramatic impact on making a practice more successful.\u201d<\/p>\n<p>Opperman is not the only addition to Today\u2019s Veterinary Business. On Page 8, courtesy of the animal health insights firm Animalytix, is The Vetalytix Report, an in-depth look at how veterinary practices, broken down by region, are performing in key business areas.<\/p>\n<p>We\u2019re delighted to bring you Practice Smarter and The Vetalytix Report in each issue of Today\u2019s Veterinary Business. Let me know what you think by emailing me at <a href=\"mailto:kniedziela@NAVC.com\">kniedziela@NAVC.com<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Leave a phone message for Mark Opperman, CVPM, and odds are the practice consultant extraordinaire won\u2019t call back from his home base of Lawrence, Kansas.<\/p>\n","protected":false},"author":23,"featured_media":18581,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"iawp_total_views":0,"footnotes":""},"categories":[338],"tags":[],"class_list":["post-2896","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-june-july-2018","column-editors-letter","clinical_topics-from-the-editor","clinical_topics-veterinary-industry"],"acf":{"hide_sidebar":false,"hide_sidebar_ad":false,"hide_all_ads":false},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.7 (Yoast SEO v27.3) - 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