{"id":2066,"date":"2018-02-12T10:44:33","date_gmt":"2018-02-12T18:44:33","guid":{"rendered":"http:\/\/phosdev.com\/todaysveterinarybusiness\/?p=2066"},"modified":"2022-03-10T21:47:20","modified_gmt":"2022-03-10T21:47:20","slug":"bva-urges-hugs-not-pugs-valentines-day","status":"publish","type":"post","link":"https:\/\/navc.sitepreview.app\/todaysveterinarybusiness.com\/bva-urges-hugs-not-pugs-valentines-day\/","title":{"rendered":"BVA urges ‘hugs, not Pugs’ on Valentine’s Day"},"content":{"rendered":"

The British Veterinary Association is asking the greeting card industry to shun pugs and other flat-faced dogs and cats for the good of the animals.<\/p>\n

The organization reported Feb. 12 that imagery of cute brachycephalic breeds has made them too popular among pet owners and that \u201cthe majority of owners were unaware of the breeds\u2019 potential health and welfare problems before choosing their pet.\u201d<\/p>\n

\u201cPugs and many other flat-faced dogs have lovely temperaments, but the use of their images on cards and gifts is normalizing these breeds\u2019 short noses and big eyes, which can cause horrendous pain for the animal and prove costly for the owner to treat,\u201d said BVA President John Fishwick, MA, VetMB, DECBHM.<\/p>\n

British veterinarians reported in a survey that about 50 percent of their brachycephalic canine patients and 25 percent of their brachycephalic feline patients needed treatment for health issues related to their physical features.<\/p>\n

The BVA<\/a> issued the advisory in advance of Valentine\u2019s Day, a busy time for greeting card retailers.<\/p>\n

\u201cValentine\u2019s Day is meant to be romantic, so giving a gift or card depicting an animal that can suffer breathing difficulties or skin problems as a result of its breeding is definitely a message to avoid,\u201d Dr. Fishwick said. \u201cThat\u2019s why we\u2019re saying choose hugs not Pugs to show your love.\u201d<\/p>\n

Greeting Card Association CEO Sharon Little acknowledged that popular animals are featured on greeting cards.<\/p>\n

\u201cCard publishers and retailers have up to a year\u2019s lead times, but we\u2019re sharing this information now so that our members can make informed decisions about the products they stock and sell in the future,\u201d Little said.<\/p>\n","protected":false},"excerpt":{"rendered":"

Many pet owners are unaware of the health issues associated with brachycephalic breeds.<\/p>\n","protected":false},"author":45,"featured_media":2067,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"iawp_total_views":0,"footnotes":""},"categories":[90],"tags":[],"class_list":["post-2066","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-online","column-news","clinical_topics-news"],"acf":{"hide_sidebar":false,"hide_sidebar_ad":false,"hide_all_ads":false},"yoast_head":"\nBVA urges 'hugs, not Pugs' on Valentine's Day | Today's Veterinary Business<\/title>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"BVA urges 'hugs, not Pugs' on Valentine's Day\" \/>\n<meta property=\"og:description\" content=\"Many pet owners are unaware of the health issues associated with brachycephalic breeds.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/navc.sitepreview.app\/todaysveterinarybusiness.com\/bva-urges-hugs-not-pugs-valentines-day\/\" \/>\n<meta property=\"og:site_name\" content=\"Today's Veterinary Business\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/todaysveterinarybusiness\" \/>\n<meta property=\"article:published_time\" content=\"2018-02-12T18:44:33+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-03-10T21:47:20+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/navc.sitepreview.app\/todaysveterinarybusiness.com\/wp-content\/uploads\/sites\/2\/2018\/02\/Pug.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"725\" \/>\n\t<meta property=\"og:image:height\" content=\"389\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Louise S. 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