{"id":10231,"date":"2021-06-01T00:00:59","date_gmt":"2021-06-01T07:00:59","guid":{"rendered":"https:\/\/todaysveterinarybusiness.com\/?p=10231"},"modified":"2022-06-15T17:47:58","modified_gmt":"2022-06-15T17:47:58","slug":"tattoo-trust","status":"publish","type":"post","link":"https:\/\/navc.sitepreview.app\/todaysveterinarybusiness.com\/tattoo-trust\/","title":{"rendered":"It\u2019s All About Trust"},"content":{"rendered":"<p>Thank you, Today\u2019s Veterinary Business,\u00a0for the diversity of thoughts on ways to run a veterinary practice. I enjoy columnist Dr. Ernie Ward\u2019s perspectives, especially on social media topics. They are spot on.<\/p>\n<p>I would like to share a different perspective on the question about a team member\u2019s forearm tattoo and <a href=\"https:\/\/todaysveterinarybusiness.com\/tattoos-stress-staff-conflict\/\">Dr. Ward\u2019s response [April\/May 2021]<\/a>. I stumbled across these two concepts:<\/p>\n<ul>\n<li>Stephen Covey\u2019s \u201cThe Speed of Trust\u201d explains that for every interaction we have with people, we either make a deposit or withdrawal in the \u201cbank of trust.\u201d Every interaction.<\/li>\n<li>The Pareto Principle states that 80% of your income comes from only 20% of your clients.<\/li>\n<\/ul>\n<p>In my solo practice, the top 100 clients generate 75% of our gross income. We email newsletters to keep clients informed of clinic happenings, but some of our older clients \u201cdon\u2019t do that email thing,\u201d so our top 25 clients without email receive a snail mail version of the newsletter every month. Those 25 clients generate 40% of our gross income.<\/p>\n<p>While the veterinary team might be comfortable with the questioner\u2019s tattoo, will the clinic be making a deposit or withdrawal from the bank of trust with clients? Maybe a deposit with younger clients, but with clients who don\u2019t email and provide 40% of your income, the likelihood is that you are making a withdrawal of trust that the practice now has to overcome.<\/p>\n<p>In my view, the tattoo was not the main problem. What would be more frustrating to me as a manager is not \u201cwhat\u201d the tattoo was but that the questioner had a \u201cnew\u201d tattoo, knew the policy, went against the policy anyway, and then was upset when asked to keep the tattoo covered.<\/p>\n<p>Dr. Ward was asked whether the manager was \u201cbeing a fuddy-duddy\u201d or the questioner was a \u201cmisunderstood millennial.\u201d I took that to mean either that the office manager was to blame or that \u201cPeople misunderstand me.\u201d<\/p>\n<p>You knew the rules and broke them, so you are free to go elsewhere if you don\u2019t like them. You are certainly free to express yourself, but also realize that at a place of business where trust is so critical to the work we do, the boss makes rules that should be followed to support the <a href=\"https:\/\/todaysveterinarypractice.com\/how-to-prevent-a-toxic-workplace\/\">culture of the practice<\/a>. The staff member broke the trust and then tried to blame management for enforcing the rules. I wonder what other rules the questioner would want to ignore.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Thank you, Today\u2019s Veterinary Business,\u00a0for the diversity of thoughts on ways to run a veterinary practice.<\/p>\n","protected":false},"author":178,"featured_media":18237,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"iawp_total_views":0,"footnotes":""},"categories":[324],"tags":[],"class_list":["post-10231","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-june-july-2021","column-viewpoints","clinical_topics-practice-management"],"acf":{"hide_sidebar":false,"hide_sidebar_ad":false,"hide_all_ads":false},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.7 (Yoast SEO v27.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>It\u2019s All About Trust | Today&#039;s Veterinary Business<\/title>\n<meta name=\"description\" content=\"Viewpoint: I would like to share a different perspective on the question about a team member\u2019s forearm tattoo and Dr. Ernie Ward\u2019s response.\" \/>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"It\u2019s All About Trust\" \/>\n<meta property=\"og:description\" content=\"Viewpoint: I would like to share a different perspective on the question about a team member\u2019s forearm tattoo and Dr. Ernie Ward\u2019s response.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/navc.sitepreview.app\/todaysveterinarybusiness.com\/tattoo-trust\/\" \/>\n<meta property=\"og:site_name\" content=\"Today&#039;s Veterinary Business\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/todaysveterinarybusiness\" \/>\n<meta property=\"article:published_time\" content=\"2021-06-01T07:00:59+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-06-15T17:47:58+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/navc.sitepreview.app\/todaysveterinarybusiness.com\/wp-content\/uploads\/sites\/2\/2022\/02\/TVB_Viewponts_Banner_shutterstock_1703053273_Sergii-Sobolevskyi.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"990\" \/>\n\t<meta property=\"og:image:height\" content=\"419\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@tvbpublication\" \/>\n<meta name=\"twitter:site\" content=\"@tvbpublication\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/navc.sitepreview.app\\\/todaysveterinarybusiness.com\\\/tattoo-trust\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/navc.sitepreview.app\\\/todaysveterinarybusiness.com\\\/tattoo-trust\\\/\"},\"author\":{\"name\":\"\",\"@id\":\"\"},\"headline\":\"It\u2019s All About Trust\",\"datePublished\":\"2021-06-01T07:00:59+00:00\",\"dateModified\":\"2022-06-15T17:47:58+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/navc.sitepreview.app\\\/todaysveterinarybusiness.com\\\/tattoo-trust\\\/\"},\"wordCount\":413,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/navc.sitepreview.app\\\/todaysveterinarybusiness.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/navc.sitepreview.app\\\/todaysveterinarybusiness.com\\\/tattoo-trust\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/navc.sitepreview.app\\\/todaysveterinarybusiness.com\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/2022\\\/02\\\/TVB_Viewponts_Banner_shutterstock_1703053273_Sergii-Sobolevskyi.jpg\",\"articleSection\":[\"June\\\/July 2021\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/navc.sitepreview.app\\\/todaysveterinarybusiness.com\\\/tattoo-trust\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/navc.sitepreview.app\\\/todaysveterinarybusiness.com\\\/tattoo-trust\\\/\",\"url\":\"https:\\\/\\\/navc.sitepreview.app\\\/todaysveterinarybusiness.com\\\/tattoo-trust\\\/\",\"name\":\"It\u2019s All About Trust | Today&#039;s Veterinary Business\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/navc.sitepreview.app\\\/todaysveterinarybusiness.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/navc.sitepreview.app\\\/todaysveterinarybusiness.com\\\/tattoo-trust\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/navc.sitepreview.app\\\/todaysveterinarybusiness.com\\\/tattoo-trust\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/navc.sitepreview.app\\\/todaysveterinarybusiness.com\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/2022\\\/02\\\/TVB_Viewponts_Banner_shutterstock_1703053273_Sergii-Sobolevskyi.jpg\",\"datePublished\":\"2021-06-01T07:00:59+00:00\",\"dateModified\":\"2022-06-15T17:47:58+00:00\",\"description\":\"Viewpoint: I would like to share a different perspective on the question about a team member\u2019s forearm tattoo and Dr. Ernie Ward\u2019s response.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/navc.sitepreview.app\\\/todaysveterinarybusiness.com\\\/tattoo-trust\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/navc.sitepreview.app\\\/todaysveterinarybusiness.com\\\/tattoo-trust\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/navc.sitepreview.app\\\/todaysveterinarybusiness.com\\\/tattoo-trust\\\/#primaryimage\",\"url\":\"https:\\\/\\\/navc.sitepreview.app\\\/todaysveterinarybusiness.com\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/2022\\\/02\\\/TVB_Viewponts_Banner_shutterstock_1703053273_Sergii-Sobolevskyi.jpg\",\"contentUrl\":\"https:\\\/\\\/navc.sitepreview.app\\\/todaysveterinarybusiness.com\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/2022\\\/02\\\/TVB_Viewponts_Banner_shutterstock_1703053273_Sergii-Sobolevskyi.jpg\",\"width\":990,\"height\":419,\"caption\":\"Sergii-Sobolevskyi\\\/shutterstock.com\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/navc.sitepreview.app\\\/todaysveterinarybusiness.com\\\/tattoo-trust\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/navc.sitepreview.app\\\/todaysveterinarybusiness.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"It\u2019s All About Trust\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/navc.sitepreview.app\\\/todaysveterinarybusiness.com\\\/#website\",\"url\":\"https:\\\/\\\/navc.sitepreview.app\\\/todaysveterinarybusiness.com\\\/\",\"name\":\"Today&#039;s Veterinary Business\",\"description\":\"Veterinary Business Magazine\",\"publisher\":{\"@id\":\"https:\\\/\\\/navc.sitepreview.app\\\/todaysveterinarybusiness.com\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/navc.sitepreview.app\\\/todaysveterinarybusiness.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/navc.sitepreview.app\\\/todaysveterinarybusiness.com\\\/#organization\",\"name\":\"Today's Veterinary Business\",\"url\":\"https:\\\/\\\/navc.sitepreview.app\\\/todaysveterinarybusiness.com\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/navc.sitepreview.app\\\/todaysveterinarybusiness.com\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/todaysveterinarybusiness.com\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/2022\\\/02\\\/tvb-logo.png\",\"contentUrl\":\"https:\\\/\\\/todaysveterinarybusiness.com\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/2022\\\/02\\\/tvb-logo.png\",\"width\":258,\"height\":71,\"caption\":\"Today's Veterinary Business\"},\"image\":{\"@id\":\"https:\\\/\\\/navc.sitepreview.app\\\/todaysveterinarybusiness.com\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/todaysveterinarybusiness\",\"https:\\\/\\\/x.com\\\/tvbpublication\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/todaysveterinarybusiness\"]},{\"@type\":\"Person\",\"@id\":\"\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"It\u2019s All About Trust | Today&#039;s Veterinary Business","description":"Viewpoint: I would like to share a different perspective on the question about a team member\u2019s forearm tattoo and Dr. Ernie Ward\u2019s response.","robots":{"index":"noindex","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"og_locale":"en_US","og_type":"article","og_title":"It\u2019s All About Trust","og_description":"Viewpoint: I would like to share a different perspective on the question about a team member\u2019s forearm tattoo and Dr. Ernie Ward\u2019s response.","og_url":"https:\/\/navc.sitepreview.app\/todaysveterinarybusiness.com\/tattoo-trust\/","og_site_name":"Today&#039;s Veterinary Business","article_publisher":"https:\/\/www.facebook.com\/todaysveterinarybusiness","article_published_time":"2021-06-01T07:00:59+00:00","article_modified_time":"2022-06-15T17:47:58+00:00","og_image":[{"width":990,"height":419,"url":"https:\/\/navc.sitepreview.app\/todaysveterinarybusiness.com\/wp-content\/uploads\/sites\/2\/2022\/02\/TVB_Viewponts_Banner_shutterstock_1703053273_Sergii-Sobolevskyi.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_creator":"@tvbpublication","twitter_site":"@tvbpublication","twitter_misc":{"Written by":"","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/navc.sitepreview.app\/todaysveterinarybusiness.com\/tattoo-trust\/#article","isPartOf":{"@id":"https:\/\/navc.sitepreview.app\/todaysveterinarybusiness.com\/tattoo-trust\/"},"author":{"name":"","@id":""},"headline":"It\u2019s All About Trust","datePublished":"2021-06-01T07:00:59+00:00","dateModified":"2022-06-15T17:47:58+00:00","mainEntityOfPage":{"@id":"https:\/\/navc.sitepreview.app\/todaysveterinarybusiness.com\/tattoo-trust\/"},"wordCount":413,"commentCount":0,"publisher":{"@id":"https:\/\/navc.sitepreview.app\/todaysveterinarybusiness.com\/#organization"},"image":{"@id":"https:\/\/navc.sitepreview.app\/todaysveterinarybusiness.com\/tattoo-trust\/#primaryimage"},"thumbnailUrl":"https:\/\/navc.sitepreview.app\/todaysveterinarybusiness.com\/wp-content\/uploads\/sites\/2\/2022\/02\/TVB_Viewponts_Banner_shutterstock_1703053273_Sergii-Sobolevskyi.jpg","articleSection":["June\/July 2021"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/navc.sitepreview.app\/todaysveterinarybusiness.com\/tattoo-trust\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/navc.sitepreview.app\/todaysveterinarybusiness.com\/tattoo-trust\/","url":"https:\/\/navc.sitepreview.app\/todaysveterinarybusiness.com\/tattoo-trust\/","name":"It\u2019s All About Trust | Today&#039;s Veterinary Business","isPartOf":{"@id":"https:\/\/navc.sitepreview.app\/todaysveterinarybusiness.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/navc.sitepreview.app\/todaysveterinarybusiness.com\/tattoo-trust\/#primaryimage"},"image":{"@id":"https:\/\/navc.sitepreview.app\/todaysveterinarybusiness.com\/tattoo-trust\/#primaryimage"},"thumbnailUrl":"https:\/\/navc.sitepreview.app\/todaysveterinarybusiness.com\/wp-content\/uploads\/sites\/2\/2022\/02\/TVB_Viewponts_Banner_shutterstock_1703053273_Sergii-Sobolevskyi.jpg","datePublished":"2021-06-01T07:00:59+00:00","dateModified":"2022-06-15T17:47:58+00:00","description":"Viewpoint: I would like to share a different perspective on the question about a team member\u2019s forearm tattoo and Dr. Ernie Ward\u2019s response.","breadcrumb":{"@id":"https:\/\/navc.sitepreview.app\/todaysveterinarybusiness.com\/tattoo-trust\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/navc.sitepreview.app\/todaysveterinarybusiness.com\/tattoo-trust\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/navc.sitepreview.app\/todaysveterinarybusiness.com\/tattoo-trust\/#primaryimage","url":"https:\/\/navc.sitepreview.app\/todaysveterinarybusiness.com\/wp-content\/uploads\/sites\/2\/2022\/02\/TVB_Viewponts_Banner_shutterstock_1703053273_Sergii-Sobolevskyi.jpg","contentUrl":"https:\/\/navc.sitepreview.app\/todaysveterinarybusiness.com\/wp-content\/uploads\/sites\/2\/2022\/02\/TVB_Viewponts_Banner_shutterstock_1703053273_Sergii-Sobolevskyi.jpg","width":990,"height":419,"caption":"Sergii-Sobolevskyi\/shutterstock.com"},{"@type":"BreadcrumbList","@id":"https:\/\/navc.sitepreview.app\/todaysveterinarybusiness.com\/tattoo-trust\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/navc.sitepreview.app\/todaysveterinarybusiness.com\/"},{"@type":"ListItem","position":2,"name":"It\u2019s All About Trust"}]},{"@type":"WebSite","@id":"https:\/\/navc.sitepreview.app\/todaysveterinarybusiness.com\/#website","url":"https:\/\/navc.sitepreview.app\/todaysveterinarybusiness.com\/","name":"Today&#039;s Veterinary Business","description":"Veterinary Business Magazine","publisher":{"@id":"https:\/\/navc.sitepreview.app\/todaysveterinarybusiness.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/navc.sitepreview.app\/todaysveterinarybusiness.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/navc.sitepreview.app\/todaysveterinarybusiness.com\/#organization","name":"Today's Veterinary Business","url":"https:\/\/navc.sitepreview.app\/todaysveterinarybusiness.com\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/navc.sitepreview.app\/todaysveterinarybusiness.com\/#\/schema\/logo\/image\/","url":"https:\/\/todaysveterinarybusiness.com\/wp-content\/uploads\/sites\/2\/2022\/02\/tvb-logo.png","contentUrl":"https:\/\/todaysveterinarybusiness.com\/wp-content\/uploads\/sites\/2\/2022\/02\/tvb-logo.png","width":258,"height":71,"caption":"Today's Veterinary Business"},"image":{"@id":"https:\/\/navc.sitepreview.app\/todaysveterinarybusiness.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/todaysveterinarybusiness","https:\/\/x.com\/tvbpublication","https:\/\/www.linkedin.com\/company\/todaysveterinarybusiness"]},{"@type":"Person","@id":""}]}},"_links":{"self":[{"href":"https:\/\/navc.sitepreview.app\/todaysveterinarybusiness.com\/wp-json\/wp\/v2\/posts\/10231","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/navc.sitepreview.app\/todaysveterinarybusiness.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/navc.sitepreview.app\/todaysveterinarybusiness.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/navc.sitepreview.app\/todaysveterinarybusiness.com\/wp-json\/wp\/v2\/users\/178"}],"replies":[{"embeddable":true,"href":"https:\/\/navc.sitepreview.app\/todaysveterinarybusiness.com\/wp-json\/wp\/v2\/comments?post=10231"}],"version-history":[{"count":2,"href":"https:\/\/navc.sitepreview.app\/todaysveterinarybusiness.com\/wp-json\/wp\/v2\/posts\/10231\/revisions"}],"predecessor-version":[{"id":17879,"href":"https:\/\/navc.sitepreview.app\/todaysveterinarybusiness.com\/wp-json\/wp\/v2\/posts\/10231\/revisions\/17879"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/navc.sitepreview.app\/todaysveterinarybusiness.com\/wp-json\/wp\/v2\/media\/18237"}],"wp:attachment":[{"href":"https:\/\/navc.sitepreview.app\/todaysveterinarybusiness.com\/wp-json\/wp\/v2\/media?parent=10231"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/navc.sitepreview.app\/todaysveterinarybusiness.com\/wp-json\/wp\/v2\/categories?post=10231"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/navc.sitepreview.app\/todaysveterinarybusiness.com\/wp-json\/wp\/v2\/tags?post=10231"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}