Today’s Veterinary Business Staff

Synchrony’s recently released 2025 Lifetime of Care Study shows rising pet care expenses across all species. According to the study, the cost of caring for a dog over its 15-year lifetime can reach up to $60,602, with the feline cost reaching up to $47,106.
Since the study’s last iteration in 2022, the costs have jumped by 12% and 19%, respectively.
Although most of the 4,861 U.S. pet owners surveyed said they are financially prepared for pet care, fewer than 1 in 4 have dedicated savings or pet health insurance for emergencies. Two-thirds turn to credit payments instead.
“Pets enrich our lives in countless ways, and it’s natural for pet owners to want to provide them with the best possible care,” said Jonathan Wainberg, senior vice president and general manager of Synchrony’s pet division. “While 60% of dog owners, 61% of cat owners and 59% of pocket pet owners see them as family, many are unaware of the true financial commitment.”
Veterinary care remains a leading source of financial worry. The study found that more than half of cat and dog owners cited veterinary expenses as a significant concern. Almost 1 in 10 pet owners across all categories reported needing financial assistance to cover pet costs.
For the first time, the study also explored the costs of caring for small companion animals, including rabbits, guinea pigs and hamsters. Reported lifetime expenses range from $7,600 to $14,938 — considerably higher than the owner-estimated $2,977.
Additional findings from the study included:
- 8 in 10 pet owners underestimate the financial burden of care.
- 1 in 5 pet owners worry about future pet expenses.
- 77% of surveyed dog owners and 88% of cat owners said they see their pets as children, family or best friends, up from 70% and 82% in 2022.
- The low end of estimated annual cat care costs has doubled since 2022.
- Pet owners cut spending on food, veterinary visits and supplies when needed.
Board-certified veterinary surgeon Dr. Courtney Campbell emphasized the importance of planning for lifelong care.
“If we can prevent costly emergencies before they start, we can help ensure a lifetime of joy and comfort for our multi-species family members,” Dr. Campbell said.
For all the findings, visit petlifetimeofcare2025.com.
