Client Communication
Emotional Connections
Marketing to your clients and other pet owners is more effective when you engage them and encourage their involvement. Storytelling can open the floodgates and improve your practice’s visibility.
Social Media
5 technology must-haves
Your clients take advantage of everything the modern world has to offer, and so do you. Then why is your veterinary practice so far behind?
Social Media
Power down
Going without your phone, email and other technological connections for days or even weeks can transform your world.
Innovation/Technology
Is Your Website ADA Compliant?
The Americans with Disabilities Act requires equal access to online content. Poke around like a user to find problem areas, and work with your web developer to make fixes.
Client Communication
Apt apps
The right mobile application can enhance your practice, your relationship with clients and, most importantly, pet health.
Patient Care
The Forgotten Feline
Too many veterinary practices focus on dogs in their marketing efforts. Cats and their owners deserve your attention.
Social Media
Make Every Post Count
A passive approach to Facebook won’t win you any fans. You need to engage with your audience through content that is fresh, inviting and enjoyable.
Practice Management
Turn a negative into a positive
It’s not uncommon to have clients update a review to show a better star ranking or to delete the review.