Merchandising
Rise to the challenge
Are you ready to get serious about winning back your pharmaceutical revenue as opposed to throwing in the towel?
Merchandising
A day in the shoes of a pharma rep
Start a conversation the next time a rep visits and learn about the client demand outside your hospital.
Merchandising
If It’s in Stock, They Will Buy It
While it is true we want to be efficient and thoughtful with inventory counts, we can go quickly from one extreme of too much product to the other, hurting ourselves even more.
Merchandising
Mix Business and Pleasure
Create a chart on which team members can write the name of a successfully treated patient. This is a critical step in achieving traction and buy-in from the staff.
Merchandising
Scratch that strategy
The average consumer has no objective knowledge about how to select a flea and tick product for their pet.
Merchandising
Take Stock of Your Inventory
Resolve to do better in 2018 in determining the best product mix for your practice and how many of each to have on hand.
Merchandising
In Defense of Sales Reps
Maximize the relationship with your vendors to help grow your veterinary practice and better serve clients.