Merchandising
Never Stop Learning
Whether in person or online, the educating of veterinary teams by sales reps needs to remain a priority, even in a COVID world.
Merchandising
Sales in a Stay-at-Home World
Regardless of whether you buy a particular product or service, the company representative is deserving of your time. You never know when a business relationship will pay off for your hospital and clients.
Merchandising
Pick a Winner
Don’t try to sell every flea and tick preventive. Settle on a favorite and get to work educating your team and clients.
Merchandising
Is It Time for a Change?
Core training isn’t just for the athletically inclined. Bring your teams together as often as possible to talk about retail products and client messaging.
Merchandising
How do you measure up?
Client feedback is essential for improving a practice, especially in the purchase of pharmaceuticals and food. If a pet owner is disappointed and you don’t know why and can’t make amends, you might have lost a patient.
Merchandising
Count down to 2020
Figure out what truly belongs in next year’s inventory for your veterinary practice and plan ways to spread the word — and education — to your team and clients.
Merchandising
From Irrelevant to Significant
Veterinary clinics that commit themselves to getting more patients on parasite protection — and doing it the right way — will see their numbers improve.
Practice Management
Prevail at retail
Think imaginatively and freshen the look to jump-start sagging product sales.