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Innovation Station

The Next Frontier

Innovation/Technology

The Next Frontier

The move toward biomarker testing is an example of the expansion of preventive, predictive, personalized and participatory animal health care.
Imagine That!

Innovation/Technology

Imagine That!

Veterinary medicine needs more possibilist thinking. Technology holds the key.
Virtual care is the reality

Client Communication

Virtual care is the reality

General practitioners, specialists and even students have a role to play in the evolution of telehealth and the elimination of barriers to veterinary services.
The not-too-distant future

Innovation/Technology

The not-too-distant future

The Veterinary Innovation Summit showed that pet health care is moving from reactive and acute to proactive and preventive. You can thank telehealth, wearables and other technology-driven ideas.
Where ideas take root

Innovation/Technology

Where ideas take root

The Veterinary Entrepreneurship Academy is training the next generation of veterinary business leaders.
Get on Board or Get out of the Way

Innovation/Technology

Get on Board or Get out of the Way

Whether you support it or not, veterinary telehealth is here to stay.
The economics of telehealth

Innovation/Technology

The economics of telehealth

Providing after-hours triage care can improve client service, team morale and job attractiveness.
Give It a Try

Innovation/Technology

Give It a Try

Consider setting your telehealth consult rate at 60 percent of your annual exam fee.
The future of virtual care

Innovation/Technology

The future of virtual care

The argument against virtual care in veterinary medicine often boils down to the question of whether the VCPR can be established through virtual care tools in the absence of a physical examination.
Common ground

Veterinary Industry

Common ground

Working with human health companies that developed similar products removes much of the research and development cost in animal health.
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