
Client Communication
How to Deliver Bad News to Clients
Empathy and transparency are paramount in any conversation about troubling matters involving a patient.
Client Communication
Doctor, What Would You Do?
Accuracy and collaboration help us navigate the fear of misguidance.
Client Communication
Q&A: Second Chances, Confrontations and the Fee Talk
Opening Shots columnist Dr. Ernie Ward answers your questions.
Client Communication
Get the Most From Your Estimates
Remember, your client and veterinary practice are on the same side. Both of you want what’s best for the pet.
Client Communication
Can You Relate?
Pet owners might forgo veterinary care because of less-than-stellar interaction with the practice team.
Client Communication
Don’t Be a Copycat
Your veterinary clinic's marketing must differentiate between felines and canines to appeal to their respective owners.
Client Communication
Rebounding From an Honest Mistake
After panic sets in following a medical error in veterinary practice, honesty and corrective measures go a long way in preventing another mistake down the line.
Client Communication
Soothing the Angry Pet Owner
You’re more likely to defuse a situation if you understand why clients become irritated.

