Client Communication
Don’t Be a Copycat
Your veterinary clinic's marketing must differentiate between felines and canines to appeal to their respective owners.
Human Resources
Hide and Seek
Not being upfront about salary information in veterinary job postings can reduce your candidate count. Furthermore, full disclosure is mandatory in some places.
Personal Wellness
The Power of a Pause
In our quest to boost and reward productivity, have we lost sight of something equally or perhaps more important?
Human Resources
A Brand-New You
Job candidates know much more about your business than you think, so work on improving your veterinary practice’s reputation and staying true to it.
Human Resources
The Toxic Technician
Your employees’ personalities and behaviors contribute to your practice’s overall culture. When you have even one venomous employee, the toxicity can harm your entire organization.
Client Communication
Rebounding From an Honest Mistake
After panic sets in following a medical error in veterinary practice, honesty and corrective measures go a long way in preventing another mistake down the line.
Personal Wellness
Q&A: Clinical Guardrails, Time Management and Stress
Opening Shots columnist Dr. Ernie Ward answers your questions.
Patient Care
Ambush Predators
Veterinarians possess the knowledge and products to defeat little blood suckers like ticks and fleas.