Written By This Author
Client Communication
Short-Distance Relationships
Clients want to partner with veterinary caregivers, but communication breakdowns can lead to mixed messages and missed opportunities.
Veterinary Nursing
Underutilized and Underappreciated
Become an ally of your practice’s veterinary technicians.
Client Communication
Can You Relate?
Pet owners might forgo veterinary care because of less-than-stellar interaction with the practice team.
Practice Management
Patch the Cracks in Your Patient Base
Too many pet owners are forgoing veterinary care, but you can get them into your practice with dogged determination.
Personal Wellness
Stay in Bounds
Setting boundaries and enforcing them isn’t easy but doing it will facilitate healthier interactions on the job and in life.
Client Communication
How to Explain the Value and Cost of Proactive Care
Your clinical recommendations will gain better traction with clients if you speak in layman’s terms and outline the whys.
Client Communication
How to Create Lasting Connections
Veterinary teams that prioritize client education and partner with pet owners help strengthen the human-animal bond and foster proactive health care.
Patient Care
Catering to Clients
It’s time to embrace concierge medicine and incorporate it into everyday veterinary practice.
Client Communication
Three C’s Forge Strong Bonds
Culture, communication and consistency help veterinarians partner with clients and focus on patient health.
Personal Wellness
Beyond Burnout
The truth is that burnout is a work-related problem caused by the workplace and not the individual.
Patient Care
Move Forward by Going Back
Many veterinary hospitals provide preventive-care services but don’t explain the importance to clients.
Personal/Professional Development
Follow the Leader to Be the Leader
Mentors become highly invested in their mentees timewise, emotionally and by association.
Patient Care
Beyond Wellness Plans
A value-based care concept increases cost transparency and introduces financial predictability for pet owners.
Client Communication
Let’s Talk Money
Clients welcome conversations about the cost of care. While they won’t always say “yes” to your recommendations, you can improve the chances by better communicating the value to the pet.
Pet Insurance
Why is pet insurance so polarizing?
A look at why some veterinary professionals may be resistant to the rise of pet insurance.
Practice Management
A prescription for change
Rather than incentivizing veterinarians on their production alone, employ both a collective hospital-based revenue growth component and a merit-based bonus structure that rewards doctors based on goals that encourage professional and practice development.
Practice Management
How is your hospital’s culture?
Your hospital’s culture helps to differentiate you from your colleagues. When artfully crafted and actively managed, your culture should be unique and compelling.